Reports To: Operations Manager
Job Summary
The District Area Manager is responsible for overseeing the overall operations of multiple outlets within an assigned district. This role focuses on driving sales performance, developing store management talent, ensuring operational excellence, and delivering a consistent and exceptional customer experience aligned with the company’s brand standards and code of conduct. The position also holds accountability for financial performance, safety, and compliance across the district.
Key Responsibilities
1. Sales & Financial Performance
- Drive and deliver sales performance across all assigned stores in line with the agreed business plan.
- Manage sales objectives and operational costs, ensuring effective P&L control.
- Implement cost control initiatives and monitor financial performance on a daily, weekly, monthly, and quarterly basis.
- Identify sales trends, address underperformance, and implement strategies to maximize revenue opportunities.
2. People Management & Development
- Manage, coach, and develop Store Managers and their teams to build high-performing and motivated teams.
- Provide regular feedback, coaching, and development opportunities through individual Personal Development Plans (PDPs).
- Inspire and challenge employees to achieve business results while maintaining positive working relationships.
- Play an active role in succession planning by identifying high-potential employees and supporting training and development initiatives.
- Liaise with HR to address staffing needs, performance management, and disciplinary matters.
3. Operational Excellence & Compliance
- Ensure all operational policies, procedures, systems, and programs are effectively communicated and consistently followed.
- Develop and execute strategic operational plans, monitoring implementation and measuring results.
- Create and manage district implementation plans using quarterly calendars.
- Maintain store appearance, equipment standards, and overall customer experience across the district.
- Ensure compliance with cash handling, banking, reporting, and company policies.
4. Business Support & Best Practice Sharing
- Provide operational expertise across the business and share best practices with other districts.
- Maximize store space utilization and recommend layout changes based on sales performance and seasonal trends.
- Collaborate closely with internal teams including HR, Training & Development, Marketing, Finance, Property, and Store Development.
- Ensure clear, accurate, and timely communication of business requirements at store and district levels.
5. Administration & Asset Management
- Ensure all administrative and reporting requirements are completed accurately and on time.
- Provide required data, financial reports, SWOT analyses, PDPs, and succession plans.
- Safeguard company-owned assets and leaseholds, ensuring effective utilization across all stores.
Qualifications
Education
- Diploma or Degree in Business, Hospitality, Hotel, or Catering Management
Experience
- 4–5 years of managerial experience within the Food & Beverage industry
- Proven experience managing multiple sites/outlets
- Strong knowledge of financial reporting and P&L analysis
- Experience working in a fast-paced, multi-unit environment
Knowledge & Skills
- Strong multi-store operational management capabilities
- Excellent communication and relationship-building skills
- Sound decision-making and budgeting abilities
- Strong planning, prioritization, and workload management skills
- Coaching, leadership, and people development expertise
- Stock management and administrative proficiency
Core Competencies
- Customer Focus
- Ethics & Integrity
- Results-Oriented Mindset
- Commercial Orientation
- Decision Making
- Motivating & Developing Talent
- Interpersonal Savvy
- Composure & Adaptability
- Continuous Learning